People

A graduate of Architecture from the Royal College of Art, Nick began his career working for some of the worlds leading architects, including Richard Rogers, Eva Jiricna, FAT and ORMS. 

After searching for a company that embraced design and communications in a more integrated fashion, he instead opted to do it himself by starting ODD in 2002. He has led global creative solutions for a range of brands including Nike, Sony, Uniqlo, Lacoste, KISS and Oxfam.

Simon completed his training with a first class honours degree in product design at Central Saint Martins. At design consultancy Tangerine he worked on innovation and new product development projects for Unilever and was part of the team that re-invented British Airways Club World.

Simon joined ODD as a partner in 2002. Additionally Simon has delivered global creative solutions for clients such as Orange, Samsung, M&S, Virgin Atlantic, and LG.

Hannah started her career at Naked Communications, where she worked in the Innovation team, developing and executing creative solutions to communication plans. Clients included: Reebok (Media Week's Best use of a Creative Idea, 2002), Fray Bentos (Shortlisted for Campaign of the year), Heineken and Kiss 100. 

Hannah joined ODD in 2008 and manages a diverse portfolio of clients including Westfield, Kickers, Uniqlo & Power Plate.

Laurie joined ODD as Business Manager in 2008.

Her previous experience includes project manager at The Hospital, a private members club in Covent Garden where she was responsible for managing high-profile events for the both corporate and individual clients.

After graduating, Richard’s talents took him to agencies across the world, working in graphic design and art direction roles.

The next 5 years saw Richard return to London as a freelance designer, when he worked for a wide range of agencies including Saturday, The Farm and Wink Creative before joining ODD in 2006.

Graeme has over 25 years of experience in sales and marketing working in a number of industries, both nationally and internationally including FMCG with Unilever, Toys with Hasbro and Sports with Dunlop Slazenger. 

As well as leading global marketing teams, he has led companies like Waddington Games through significant change programmes to achieve improved market share and profitability.

Charles McKay qualified with PricewaterhouseCoopers in 1990 working in general practice, litigation and training.

Subsequently he joined Exel plc in 1993 in Corporate Finance before moving on to be Finance Director of the Solutions Division with annual turnover of £250m. He joined Retec Digital Plc. in 2003.

A graduate of economics and qualifying as an accountant in 1995, Mark has financial experience from a number of different sectors.

Before joining ODD, Mark was finance director for a £60m turnover packaging division of a European multi-national.

John has over 25 years experience in the retail industry and provides strategic direction and support for the ODD team.  He started his first company, Showcard Systems in 1972 which was sold to Havelock Europa in 1991.

In 1993, he became Chairman of the retail group within Lionheart Plc and formed Retec Digital, the parent company of ODD, in 1999.