F&F launches AW19 campaign

Our latest campaign for F&F is a tongue-in-cheek take on the traditional high fashion shoot. Juxtaposing everyday convenience items and eye-grabbing price points with an elevated aesthetic, it reinforces F&F’s commitment to value and quality for Autumn/Winter 19.

From matching teddy coats for you and your little one, to loungewear sets perfect for a cosy night in, we see our Supermarket Women who only popped in for the likes of dog treats, teabags and nappies reap the rewards of detour down one of their favourite supermarket aisles.

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