Finding the perfect pair of jeans can be hard work. And sometimes it’s easier to stick to the brand you know than try and find a better fit, from another retailer. But this Valentine’s Day we’re encouraging people to try something new, and Start A Denim Love Affair with M&S instead. Backed to Donna Summer’s classic dance track, I Feel Love, we’ve continued with the brand’s signature dance motif and that undeniably British feeling for the M&S’ first-ever TV denim campaign.
Before text, there was touch. Before Siri, there was sweet-talk. Before phones, there were pheromones. Today see’s the launch of our new campaign for This Works to coincide with the sleep and beauty wellness expert’s latest product launch: Love Sleep. Developed to bridge the gap between sex and wellness, Love Sleep enables the user to experience enhanced intimacy, togetherness and confidence whilst also supporting a good night’s sleep. Based on the insight that technology has overtaken our bedrooms and they are no longer a space to relax, connect and unwind, our digitally-disruptive campaign encourages people to “Reclaim the Bedroom” for […]
Hot off the heels of #GoJumpers, we backed another of Marks & Spencer’s powerhouse categories for a follow up campaign that continues to embody the glorious madness of Christmas. Featuring familiar faces including M&S Marble Arch’s Café Manager Monique and Jinty the dog, this time, we’re asking the nation to don their jammies and #GoPyjamas this season. Because let’s face it, Christmas really isn’t Christmas without some festive pj’s!
We’re asking the nation (and their dogs) to #GoJumpers for Christmas in our latest spot for Marks & Spencer. Backed to the iconic Jump Around by House of Pain and directed by Jake Nava of Beyoncé Single Ladies fame, our feel-good, dance-filled campaign celebrates the glorious madness of Christmas. From families in their living rooms, to school kids at the bus stop, and even work colleagues at office desks decked with tinsel, it’s a fun snapshot into the infectious festive spirit M&S want to spread across the nation.
On November 1st we launched a bold new brand campaign for menswear retailer Jacamo. The Winter’ 19 Campaign champions the values that make ‘the true measure of a man’, an important directional shift for the brand and wider cultural conversation. Based around insight that bigger guys don’t want to be defined by their weight – but that the right size and fit are key functional things they often struggle to find when it comes to clothing. Jacamo looks to level the playing field with its specialism, raising the standard when it comes to sizing and fit, and importantly standing for […]