F&F’s Supermarket Woman continues for AW20

Our successful Supermarket Woman platform continues for F&F’s AW20 campaign.

The latest iteration of fun yet fashionable spots allude to the everyday items that led to our Woman’s wardrobe haul, as we continue to lean into F&F’s supermarket heritage.

Alongside TV, the campaign also features a series of idents as part of the brand’s ITVbe partnership.


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