OneWorld Trading – Rebrand
OneWorld Trading looks for products that last, grow and change in peoples’ homes. Products that have a timeless elegance and that deliver a purpose.
Established in 1990 with a warehouse in Earls Court, OneWorld has since grown into a global business selling from business to business as well as direct to the public with concessions in department stores such as Selfridges.
ODD were briefed to create a new look and feel for the brand identity, along with a new art directional approach for still life photography across 5 product categories.
In addition, we reinvented the company’s online presence by designing a new e-commerce website to provide customers with a slick online shopping experience.
Digital, Identity, Retail Experience